Posts Tagged ‘seacell’

Fabulous Fabrics: greenSTYLE by Robert Kaufman

Bamboo Leaf Print Fabric It’s great to see that more and more textile companies are coming around to the term green. For some, they dip their toe in the water, for others it’s complete immersion. GreenSTYLE by Robert Kaufman is a nice wade into environmental waters with the green shore on the horizon.

This line of green fabric is organic, sustainable and uses low-impact dyes. The company recognizes that it is just the beginning of their journey into eco-friendly but their commitment to greener fabrics extends beyond production and procurement and into the office itself. The company is taking steps “to reduce paper waste, recycle and conserve energy.”

The GreenSTYLE line offers up many different fabrics including a nice selection of canvas, Linen and organic cotton.

Brand Spotlight: Linda Loudermilk’s Eco Luxury Fall ‘08 Collection

Rocking the world of traditional eco-apparel, Linda Loudermilk forgoes hemp for high fashion.  Referred to as the “Green Queen” and self-proclaimed “Earth Warrior”, she leads the high-end “green” fashion movement with her  meticulously created runway looks. This year her Fall collection is a mix of rocker chic and refined classics.   

With stringent fair trade practices and extensively researched textiles she trademarked the term “Luxury Eco” to describe her line before the concept was known to the masses.  Her pieces are created in Los Angeles with fabrics like seacell (seaweed bonded to wood pulp), sasawashi (Japanese leaves), bamboo and organic cotton.

Introducing her denim line last Spring, she was the first to bring sasawashi denim to the fashion marketplace.  Linda indicates that it takes one pound of pesticides to make one traditional pair of jeans and she was determined to introduce a better alternative.  

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