Posts Tagged ‘shade grown’

Cup of Virtue: Grounds for Change Uses Carbon Offsets to Become First Carbon-Free Coffee Roaster

Searching for that truly virtuous cup of coffee? If you’ve looked into the impact of your morning cup of joe recently, chances are you know that most coffees are their greenest when they’re still on the plantation, or maybe the tree.

Roasting, shipping, marketing, bagging and processing all take a lot of energy, and most coffee in the world travels a fair distance before it ends up in our french presses. Coffee is an equatorial crop, and we don’t all live on the equator.

Daily Tip: Choose Your Coffee Wisely

Do you know where your coffee comes from? Next time you reach for your cup of joe, consider these three things before you drink.

  • Fair trade. The fair trade certification label ensures that the workers or farmers who produce a product receive a fair price for their goods and have improved labor conditions. The fair trade label also often includes a measure of environmental sustainability and responsibly managed farms.

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