Green Options » Sustainable Industries

Affecting Behavior Change in the Slow Adopters of Sustainability

Scott Cooney — Fri, 20 Nov 2009 17:55:48 +0000

In yesterday’s Sustainable Industries Economic Forum, keynote speaker Paul Hawken discussed the political will it would take to avert global catastrophe. An underlying elephant in the room, however, was the behavior change that we would need to see from more citizens than just the progressive element, the early adopters. This may be a crucial element missing in the sustainability sphere, as beautifully put by Phil Micheal Williams, one of the excellent panelists on SI’s discussion panel following Hawken’s talk.

Viewing the world as a system will help us establish sustainability

Scott Cooney — Fri, 20 Nov 2009 01:56:06 +0000

Paul Hawken was the keynote speaker at the Sustainable Industries Economic Forum in San Francisco on Thursday. He had some inspiring talking points (the forum’s goal was to ‘reinspire the inspired’), but one of the key takeaways was in how we should be viewing sustainability. He started by saying that sustainability should be viewed as a easily defineable. Sustainability means we survive. Living unsustainably means we don’t. But it was how he suggested we view this that was really interesting.

Sustainable Industries Economic Forum to Feature Ray Anderson, Several Other Ecopreneurs

Scott Cooney — Wed, 06 May 2009 16:05:06 +0000

The Fourth Annual Sustainable Industries Economic Forum will feature ecopreneur Ray Anderson, founder and Chairman of Interface, a company specializing in sustainable carpets and other industrial products. The event will showcase a panel discussion with rock stars of the green business world, representing a broad swath of green industries. The timely discussion for this year’s event will focus on the current economic realities of the green business sphere.

Other speakers and panelists including Anup Jacob, founding partner of Virgin Green Fund, a consulting and venture capital firm affiliated with Sir Richard Branson’s Virgin Group, Laura Rodormer, Division Manager of Green Construction for