Throwing Out the Throwaway Economy
The stresses in our early twenty-first century civilization take many forms—social, economic, environmental, and political. One distinctly unhealthy and visible illustration of all four is the swelling flow of garbage associated with a throwaway economy. As noted in my book Plan B 3.0: Mobilizing to Save Civilization, throwaway products were first conceived following World War II as a convenience and as a way of creating jobs and sustaining economic growth. The more goods produced and discarded, the reasoning went, the more jobs there would be.
What sold throwaways was their convenience. For example, rather than washing cloth towels or napkins, consumers welcomed disposable paper versions. Thus we have substituted facial tissues for handkerchiefs, disposable paper towels for hand towels, disposable table napkins for cloth ones, and throwaway beverage containers for refillable ones. Even the shopping bags we use to carry home throwaway products become part of the garbage flow.


All work and no play makes Jack a dull boy, so goes the old adage. But in Africa, green innovations by very creative and eco-imaginative minds seem to be turning this adage around, and perhaps we will soon hear of: “All work and play combined sustains a green Africa”.