Green Options

Terracycle is most known for their reuse of plastic soda bottles as packaging for their Worm Poop gardening products. While these initial products are definitely to be commended, it’s their recent move into office and school products in conjunction with Office Max that stands to make an even more profound impact.

Many people spend a great deal of time working in offices, and to have a mainstream supplier actively promoting awareness about the value of using green office products will likely lead to many people that may not have previously found relevance in their lives to consider more deeply what they choose to purchase for their office, and perhaps other parts of their lives.

Why Office Max?

Why exactly did Terracycle, the scrappy company (literally, reusing scrap production waste in some products) decide to partner with the massive Office Max? Listen up green startups, this is important: They are able to go beyond their youthful  excitement about all things green, and hear from people with decades of experience what consumers are actually buying, where they want things to be greener, and where the most impact can be made. And, having a large, deeply ingrained distribution network, Office Max can also allow Terracycle to more confidently venture into making new products, with a sharply reduced time on the development cycle. This plus being able to produce larger numbers right away leads to  being able to keep their prices at an everyday level, so that a broad segment of the population can and will try them.

Review of  innovative green office products from Terracycle

So where does that lead Terracycle? It leads them to start with 7 new products, and have several more coming soon, including paper made from Mango leaves. More on that below. I had the pleasure of trying many of them out, and here’s what I found:

Good Jobs, Green Jobs: A National Green Jobs Conference highlighted green success stories that are unfolding around the country and the world. Explore three innovative, inspiring examples to discover the possibilities within the green economy.

I recently profiled the success of TerraCycle, the New Jersey corporation selling worm tea from vermicomposting in reclaimed plastic soda bottles. Looks like bigger corporations are starting to notice Terra Cycle–and not in a good way.

The Scotts Miracle-Gro Company has filed a suit against TerraCycle, claiming their plant food bottle looks too much like their own Miracle-Gro bottles; both bottles, though dramatically different, both have yellow [...]