Green Options

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It’s been suggested by some that the popularity of the Toyota Prius was brought about not by it’s technology, but by marketing - leading edge technology perception, and the gadget factor of that LCD display showing you how much energy you were regenerating made it a must have for many gadget nuts.

So could the same hold true for solar energy? There is a certain coolness factor to generating your own electricity, and just like the Prius you get a nifty display showing the amount of energy being produced by your solar installation.

However, there are few people in Europe who fully understand solar power, with many believing it to be too expensive or impractical in the less sunny parts of the continent. With this in mind, the European Photovoltaic Industry Association has organised ‘Solar Days’ this weekend in Belgium, France, Germany, Italy, the Netherlands, Portugal, Spain, Slovenia, Switzerland, Denmark, Norway and Britain.

Image source: Nordvik

According to AutoBlogGreen there is currently a bit of buzz surrounding the possibility that Toyota will enter a hybrid into the 2009 LeMans race. They’ve already missed the deadline if they wanted to enter a hybrid in 2008, but since they’re in it to win it, it appears that they will wait until 2009 in order to enter a vehicle with every chance of winning.

As usual, Google is at the forefront of, well, everything. But this one is a little surprising: their philanthropic branch, Google.org, is putting $10 million into plug-in electric hybrid research and real-world testing. If you’ve been reading Gas 2.0 lately, you already know that’s as much as will be rewarded to the winners of the 2010 Automotive X Prize for revolutionary green car technology.

Last September, Google offered up the $10 million in a formal Request For Proposals (RFP), saying they wanted to invest in any company that would “accelerate the commercialization of alternative transportation that reduces vehicle fossil fuel use and climate emissions.” In other words, getting plug-in hybrids, fully electric vehicles, vehicle-to-grid capabilities, and batteries and other storage technologies on the market.

The Sahara desert is a truly vast environment - with sand dunes reaching 180 meters high, scorching temperatures and fierce sand storms it provides a real test for any method of transportation.

So how, does the eco-option for crossing this massive and barren landscape stack up against more modern technologies? This is a question posed regularly at EcoWorldly and I recently had the opportunity to put it to the test during a journey which took me from the ‘Gateway to the Sahara’ in Douz, Southern Tunisia, to Matmata, a desert village of cave dwellings famous for providing the location for Luke Skywalker’s home in the Star Wars movies.

(Note: the author only discovered this fact after arriving - this was not a pilgrimage.)

Our local guides presented us with two options: The camel - trusty ship of the desert, as used for centuries by desert dwellers, and the equally ubiquitous Toyota Land Cruiser 4×4 – the motor vehicle of choice for those needing to travel across challenging terrain.

We gave both modes of transport a thorough workout in an attempt to compare our eco camel against it’s more modern counterpart, making assessments on comfort, emissions, speed, reliability, off-road capability and fuel consumption. The testing process consisted of two days of travel across the desert by camel, camping overnight in the dunes, followed by a further day’s journey in the Land Cruiser.

Imagine if you could eke more mileage out of your Prius. If you’re like me, you’ve already tried. What if you could get a decadent 100mpg? More? A group of Prius owners in Japan are doing just that - by hacking their Priuses.

According to this CNN report, the record holder among an underground group called “Mileage Maniacs” (Japanese language only) has managed to travel 1500 miles on a single tank of gas. That’s about 116mpg; I’m green with envy! Fortunately there is a similar push in the USA and Canada to feed the demand for more efficient cars. Numerous easter eggs , and hacks are available so an enterprising Prius owner can get more mileage. There’s even a solar company and those who will modify your car into an hybrid plug-in. Some plug-ins are already on the road. Voided warranty aside, extensive green modifications require a lot of green from the owner, ranging from a $40 kit to thousands of dollars.

Editor’s note: This week, Celsias editor Craig Mackintosh takes a look at Toyota’s images as a "green" car company, and some issues that could undermine that perception. This post was originally published on October 3, 2007.

When people think of a ‘green’ car, the first that pops into most people’s minds is the Toyota Prius - the world’s most successful hybrid auto. Toyota has been riding a wave of consumer

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Today’s tip is a safety tip cautioning readers to be aware of the "dangers" of hybrid and electric vehicles to pedestrians. Last week, I was almost hit by a Prius in a health food store parking lot. I can imagine the headline: "Environmentalist run over by a hybrid vehicle." Ironic, eh?

My near-encounter with the Prius occurred because the car was running on its electric motor, thus making the car virtually

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