Green Options

You can’t help but “see green” when you look at Shrek, but that’s green in a friendly ogre green coloring sort of way.

However, scratch the surface at Universal Studios theme park in California and you’ll see there’s a refreshing priority toward going green that both enhances the traveler’s experience and makes a statement on what a company the mega-size of NBC Universal can do in the green direction.

When we see the big Hollywood players like Universal Studios going green, it is easy to quickly write them off as playing in the big cash flow leagues that come with the size of mega corporations like NBC Universal. Because of the size and resources involved, it is easy to write-off any efforts Universal Studios is doing as way beyond the scope of Joe and Jane, average ecopreneurs with more dedication than dollars.

Sure, Universal Studios sells in green with Hollywood style and pizazz, but scratch the surface on some of their efforts and you’ll see there are simple, tangible tactics any business can model at their own level and needs. Here are three tips from their “green is universal” program to draw inspiration from, no Access Hollywood required:

1. Add Signage
Granted, people flock to Universal Studios theme parks for entertainment other than eco-tips.

Last year, I covered a press conference touting GE’s ecomagination initiative, which detailed the progress that the corporate giant had made in its new lines of business. It was exciting to see “green” applied across the board in so many varied areas, including entertainment division Universal Studios. And though the event had a Hollywood feel (even the Governator was there) I would never have expected Bart Simpson to get into the act.

Well, not Bart exactly, but his theme park counterpart, “The Simpsons Ride” at Universal Studios Hollywood and Universal Orlando Resort. The first of its kind, the new rides use  a variety of technological innovations in their design and construction to reduce their environmental impact. Ay, carumba!

Hollywood is doing their best to promote green living. Not surprising since going green is all the rage these days!

Getting in on the act, Universal Studios, will celebrate Earth Day 2008, again this year,by hosting a free Eco Fair. On April 26th from 10:00-4:00, guests can attend this free event filled with interactive displays and featuring “The

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