Green Options

Depending on whom you ask, emissions from air travel make up 2-6 percent of the planet’s total CO2 emissions (as a whole, the transportation sector makes up about a quarter of those emissions). But airlines in particular have been getting a bad rap among some in the environmental community because of it, and a recent conference of European airline industries debated how to brighten their image.

One British strategic communications firm argued that the airline

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On the top of the rollercoaster that is environmentalism once again, we find that Richard Branson, everyone’s favorite billionaire, is greening up the Virgin Atlantic skies. His Virgin Group is hoping to start producing clean biofuels hopefully by the beginning of the next decade.

Speaking at a Mortgage Bankers Association meeting in Boston, Branson said that Virgin hopes to provide clean biofuels to buses, trains and cars within the next three to four years.

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Associated PressSir Richard Branson, head of Virgin Group, has offered $25 million for the first person or group who can come up with a technology to remove one billion tons of green house gases from the atmosphere per year for ten years.

Branson told reporters at a news conference that he created the Virgin Earth Challenge because, "The Earth cannot wait 60 years. We need everybody capable of discovering an answer

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